magazine proposal slides

magazine proposal video

http://youtu.be/Ka5B2YcPMh0

Task 5 part b - distribution

The successful companies use a wide range of distribution methods to reach a larger audience which will make them more money. The publisher is a company (such as IPC) that publishes magazines using various methods. The most modern publishing method is online publishing and this has become popular. These days everyone has access to technology and it is easier for companies to publish online. It is also cheaper for them to publish online as they do not need to print out and this saves on cost. These are under the branch E-zines. The audience can view these on many pieces of technology and they can view the magazine by using the mouse and flicking through pages or they can view videos. This makes the audience more active and will keep them interested and entertained by what they are looking at. They can also download apps on tablets and phones; these apps allow the audience to keep tuned in with more news about the magazines. Another distribution method is postal subscription. This is when a customer subscribes to a monthly or weekly issue. This method is favoured by publishers because copies cannot be wasted as they have already been paid for and they know how many copies to print. Another tradition method is sales or return. If magazines are not sold, they will be returned to the publisher, this way the publisher will make losses as money would have been spent on printing and deliveries. Direct distribution is when free magazines are given out to the public therefore the publisher will have to make money through adverts and other sources of income. One negative is that the audience is smaller which means not a lot of people will receive the magazine. Music magazines use social networking such as twitter and Facebook to boost popularity and sales. On these sites they will advertise their articles and all the positives about their magazine.

audience feedback

1) What do you like about my magazine?
2) How could I improve?
3) What do you think of the colour scheme?
4) What do you think of the layout?

front cover of a college magazine - analysis

The masthead is the biggest font on this college magazine front cover and this conforms to the norm. The masthead stands out from the background as the font colour is a pale blue while the background is navy blue and the two colours contrast. The main model image relates to the target audience as the model is a similar age to the audience. He is using direct mode of address to make a connection with his audience and psychologically they will feel like he is looking at them. The chain he is wearing shows his youth and the stubble shows a subversive side to him. The second largest font is the cover line. There is anchorage as the message backs up the image; it says “Mike Posner is cooler than you” this picture shows this as he is laid back and smiling. The jewellery and clothing further back this up as it makes him look “cool”. The teasers will attract the reader as they are very unusual and the stories seem interesting. This editor has stuck to a 3 colour scheme of blue, orange and black. The font is also well sized and formal. These things give the front cover a neat and immaculate look.

photoshop notes

Photoshop notes

·         Control + and control - : zoom in and zoom out

·         Layers: double click layer then press ok to unlock. Click layer that you want to move.

·         Control T: transform or re-size. Keep finger on shift key. Then click the square tool and click apply.

·         If you want text or image on top of something, move layer above.

·         Colour overlay: choose font colour

Make each word a different layer so you can vary spacing and size.